Tuesday, October 2, 2007

Tuesday Titter

In my next life I want to be a maker of commercials. I imagine this occupation would require only 3 things: a creative mind, a large vat of Café Americano and an overstuffed beanbag on which to lounge all day dreaming up ads that captivate your senses and make you believe that you cannot live without things like winged maxi-pads and the latest Iwhatever.



I have a ginormous crush on this little insurance peddling gecko. I adore the way he talks. I adore the way he licks his little eyeball and holds his coffee mug. I have never purchased the insurance, but I shush everyone when his commercials come on. How fun would it be to be the voice behind the gecko? How fun would it be to write copy like, “You’re like a brother to me?”



This next ad is amazing. I think the visuals are spectacular, but also love the sweet song that provides the perfect backdrop and makes me want to buy whatever they are selling.



A blurb from their site:

When you're introducing the next generation of television, you want to make an impact - but that doesn't mean you have to shout at the top of your voice. And it doesn't mean you have to be predictable. To announce the arrival of the BRAVIA LCD and 3LCD range, we wanted to get across a simple message - that the colour you'll see on these screens will be 'like no other'.

Sending 250,000 multi-coloured 'superballs' bouncing down the streets of San Francisco may seem the strangest way to do this, but that's exactly what Danish director Nicolai Fuglsig did for the BRAVIA commercial in July 2005. San Franciscans have seen some unusual things in their time, but even this gave them something to talk about. And we've got the feeling that this commercial is going to do exactly the same thing.


Sure did.

1 comment:

Anonymous said...

Love, LOVE this video. I wish I was there in San Fran to witness it. Oh, well I'll settle for the great song and video.

Good Day.